Tuesday, November 18, 2014

Online Scams: Faking Online Reviews

Over at Suddcorp Solutions, I recently posted an article about online review scams on Urbanspoon, Yelp! and others.

If you enjoy reading my restaurant reviews, I can ensure you I have never been paid nor comped a meal by any restaurant.  If I would, I gladly fully disclose said compensation to ensure you, the reader, know the full context of my visit.

The idea behind this post originated after I saw CBC Marketplace's episodes on Fake Online Reviews and how online marketers and businesses try to manipulate both review websites and reviews of products on their websites.

As an leading user in the Ottawa area of Urbanspoon and a social media company owner, I felt the need to show how both the average business owner and consumer could not fall for these fake marketing gimmicks.

To learn more, read the article on Suddcorp Solutions page.

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