Playing Hard to Get? How to Encourage Customers to Find You on Social Media

Many companies and individuals have social media accounts like Facebook, Linkedin, and Twitter as well as listings on review websites like Urbanspoon or Yelp! These accounts may be visually appealing and regularly posted to with engaging content but for some reason many will fail to gain or take a long time to gain notice. This leads to a frequently asked question we get all the time from existing users:

Why do some social media accounts fail to gain a following?

There are a number reasons why social media accounts fail to gain a following but mainly it boils down to these social media accounts are hard to find. Let's investigate a few examples of where social media profiles can be promoted.

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